ALLDAY PROJECT Goes Darker on Pre-Release MV 'TALK' Before CRASH Drops Sept. 28

ALLDAY PROJECT arrived six days early with a statement. The quintet's pre-release music video for "TALK," dropped on the 21st via THE BLACK LABEL's official social channels, announced a harder, darker version of the group than fans met on their debut EP last December.

"TALK" is built around a low, heavy bass and moves through sharp flows, a spacious chorus, and a repeated hook that tightens the track's tension rather than releasing it. The song's message is equally direct: the five members (Ani, Tarzan, Bailey, Uchan, and Youngseo) address the various outside opinions and scrutiny that have followed the group, meeting them head-on rather than deflecting. It's the kind of track that works as a mission statement as much as a single.

The video matches that energy. The visual palette is noticeably moodier than the group's earlier work, with styling and production scale that push each member's individual presence while keeping the group identity cohesive. The overall effect is a deliberate step away from the warmer textures of the debut and toward something rawer.

What CRASH looks like from here

ALLDAY PROJECT made their first impression with the self-titled debut EP ALLDAY PROJECT in December of last year, establishing the group's musical range under THE BLACK LABEL. With "TALK" leaning into straight hip-hop as the pre-release, the second EP CRASH appears to be taking that foundation somewhere more confrontational.

How much of the full record follows "TALK"'s lead, and where the remaining tracks stretch into other genres and moods, is the real question now that the pre-release has reframed expectations. CRASH is out September 28 at 6 p.m. KST. The "TALK" music video is available now on ALLDAY PROJECT's official YouTube channel.