NCT Brings 10 Years of Stage Costumes to Seoul Fashion Week
NCT is collaborating with Seoul Fashion Week to mark the group's 10th anniversary, with a three-day costume exhibition, a runway show featuring actual stage outfits, and a charity flea market all taking place at Lotte World Tower in September. Every won raised at the flea market will be donated to causes supporting women, youth, and culture. The partnership spans all five NCT units: NCT, NCT 127, NCT Dream, WayV, and NCT WISH.

NCT is closing out its 10th anniversary year with a full-scale collaboration with the 2027 S/S Seoul Fashion Week, turning a decade of stage costumes into an exhibition, a runway, and a charity flea market. All three events will be held at Lotte World Tower in Songpa, Seoul, across September 4 to 6.

The costume exhibition runs for all three days and brings together performance outfits from across all five NCT units: NCT, NCT 127, NCT Dream, WayV, and NCT WISH. It is one of the few chances fans will have to see that range in a single physical space, tracing how the group's visual identity shifted across a decade of concepts.
On September 6, a runway show will follow. Models will wear the actual stage costumes and walk to NCT's hit songs, which is a format that does not have a clean precedent in K-pop anniversary events. The decision to use real performance clothing rather than commissioned fashion pieces keeps the focus on the archive rather than on a brand partnership, and that choice reads as deliberate.
Also on September 6, a flea market opens on the lawn plaza of Lotte World Tower. SM Entertainment will sell NCT stage outfits and collectibles, with all proceeds donated to initiatives in the areas of women's welfare, youth, and culture.
The collaboration is framed by SM Entertainment as an extension of NCT's ten-year musical world into the fashion space. That framing is earned. NCT debuted in 2016 under NCT U with the single The 7th Sense, built around the concept of unlimited expansion, with no fixed membership cap and units designed to localize across different markets. Academic researchers have cited the model as a meaningful structural innovation in the idol industry, pointing to NCT's regional sub-unit strategy, flexible member configurations, and multi-platform approach as the factors that made the system sustainable.
Over the following decade, the group branched into NCT 127, NCT Dream, the China-based WayV, and most recently NCT WISH, which debuted in 2024. Full-group albums like EMPATHY (2018) and RESONANCE (2020) gave the sprawling lineup a shared narrative thread. With NCT WISH's debut, the structural expansion phase officially closed. Both NCT 127 and NCT Dream have since performed at the Olympic Main Stadium, and the overall trajectory now points toward consolidation rather than further scaling.
This Seoul Fashion Week collaboration sits inside the broader NCT 10TH ANNIVERSARY [NCT 2026] project. Additional details will be released through the official promotional site on a rolling basis.
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