TXT Returns to VR Theaters with 'Endless Ride' as 'Deja Vu' MV Hits 100M YouTube Views

TOMORROW X TOGETHER is set to open its third VR concert film, Endless Ride, in theaters this month, with Big Hit Music confirming a global rollout that begins in Korea and Japan before expanding to cities worldwide. Specific dates and ticketing details will be posted on Weverse and the official VR concert website once confirmed.

The concept frames the performance as a train journey through a sequence of surreal environments: a pink desert, an ocean lit by falling meteors, and a cold, distorted cityscape. Audiences move through those settings while TXT performs a selection of the group's signature tracks. Big Hit Music says the setlist is larger than either of the two previous VR concerts in the series, and the staging has been upgraded to push immersion further.

The timing comes with a notable number attached. The music video for Deja Vu, the title track from TXT's sixth mini-album, recently crossed 100 million views on YouTube. It is the tenth TXT video to reach that threshold, a figure that puts the group in fairly selective company among fourth-generation acts.

Elsewhere in K-pop news this week: &TEAM, the nine-member group that debuted in December 2022 as the first act HYBE developed and launched entirely outside Korea through its local labels, will perform at the Grammy Museum's Global Spin Live in Los Angeles on August 12. The session, hosted by Emily May, pairs a live performance with a conversation about the group's music and plans ahead. &TEAM is also releasing its second Korean mini-album, Mark on Me, on September 8, so the Grammy Museum appearance lands at a useful moment in their promotional calendar.

Wonwoo of SEVENTEEN, meanwhile, dropped a solo single on July 17, which also happens to be his birthday. The song, whose title translates roughly as Spring, Summer, Autumn, Winter, reflects on every season spent with someone loved and the wish for that time to continue. Pledis Entertainment confirmed the release.